This is part of a year-long ‘Love for Local’ series called NB365: portraits of New Brunswick entrepreneurs, businesses, and organizations. Huddle is a media partner with Love for Local. Today we feature Ginette and Mario Robichaud of Boutique 2ième Look, in Moncton.

After working several years in customer service, I recognized that I had developed certain skills and abilities while serving the public; I realized that I felt great satisfaction in helping people find solutions to their problems. Efficiently, but also in a caring and compassionate way.

During that time, I also grew to appreciate my fascination with textures and colours, whether it be in art, décor and especially fashion.

My decision to become an entrepreneur and open my own boutique came from seeing the opportunity to combine these two realities to create my own version of a high-quality, full-service fashion boutique.

As a small business, we don’t count on stats, trends, or data to assess the value of what we do. What motivates us is encouraging comments, constructive feedback and continued business from our local customers. There is nothing more satisfying than being present during a customer’s “OMG! moment.”